SEO Web Site Development - SEO Fundamentals |
Introduction:
Firstly, thank you for
taking the time to download my SEO hints and tips e-book. This book was written from the collective
knowledge and information gathered by Chris Diprose, owner and manager of Kanga
Internet. Kanga Internet are located in Melbourne, Australia
and they focus on Search Engine Optimization (SEO) and Search Engine Friendly Web Development for the
Joomla Content Management System (CMS).
With Search Engine Optimization
there are lots of unknowns, educated guesses and knowledge gained from personal
and associative experience. Google,
Yahoo and MSN keep their cards close to their chest when it comes to revealing
how their ranking systems actually work.
They tell the community trickles of information on what things can
affect search engine results, how they can be improved and what to do in
certain situations, but mostly knowing what to do to achieve good results is
achieved by studying and hard work. Much
alike other SEO consultants I have gathered information from various sources
and worked constantly on improving results for customers. I am always looking for new intelligent ways
to improve search engine results. I
believe in “White Hat” (or more appropriately, “Grey Hat”) principles.
Edition 1 of this e-book is
intended for people looking to improve their websites from the ground up. I address SEO design fundamentals; the things
you need to consider before embarking on any text and keyword analysis. I hope you find these hints and tips useful.
Enjoy the readings herein.
- Chris Diprose
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