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Background
Altons Dive Shop (diveinutila.com) is a unique dive center on the Island of Utila, Bay Islands, Honduras. Utila and the rest of the coastline in Honduras border on the 2nd largest reef in the World - second only to the Great Barrier Reef in Australia. Only Utila there are about 12 dive shops, there are about 10 more on a nearby Island and many, many more scattered through the Caribbean. So, you can imagine, the competition is fierce.
The Problem
Altons Dive Shop currently hold a good market share in Utila but want to improve their holding further. Altons Dive Shop approached Kanga seeking a partner to work with them to both develop a professionally designed website and gain more market share through Search Engine Optimisation.
The Solution
Kanga consultated with Altons Dive Shop to design and develop a Joomla content management system with a custom frontpage design and Virtuemart shopping cart system. As part of the Advance range of website solutions this system gives Altons the ability to add, edit and delete all content, images and text on the website. Kanga also installed Virtuemart, a fully evolved "open source" shopping cart component that now gives Altons the ability to market and sell their special and unique diving packages on their website.
The Outcome
As the direct result of the solution developed by Kanga Internet, Altons Dive Shop has now launched a complete shopping cart and booking system with a PayPal gateway system integrated for payments. Kanga is very proud of this website and believes Altons to have over 200 pages indexed with Google, 200 with Yahoo and 150 with MSN. We believe that Altons is now one of the leading dive shops in the World, with the second highest amount of PADI diver certifications in the America's.
More about web development
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